Featured Elective Courses
MSBA-HTM Featured Elective Courses
The MSBA-HTM curriculum is designed to provide you with a comprehensive business education through MBA-level business core courses, while also providing the flexibility to tailor your degree to an area of particular interest to your hospitality career.
Not ready to commit to the full program? No problem! Current students or working professionals can take courses individually as an elective, or stack courses to earn a graduate certificate.
Courses Include:
HTM 5464 — Franchising in Hospitality Management
Role of franchising in hospitality management. Contemporary issues related to franchising in different segments of the hospitality industry, including franchise concept development, franchisor-franchisee relationship, franchise agreements, operational problems, and international franchising.
HTM 5984 — Active Intentional Leadership
An experiential leadership course designed for students in a business environment. Explores emotional leadership drivers and traits and how leaders use them to gain the trust of individuals on their teams to build a thriving culture. Features guest speakers to help students gain insights into examples of leadership. Upon completion of this course, the student will understand what constitutes effective leadership.
HTM 5564 – Information Technology and Business Analytics in Hospitality and Tourism
Theoretical foundations of tech applications in hospitality, tourism, and events. Widely used tech, AI, information systems in operation, management, and e-business in HTM. Web marketing and distribution practices. Emerging analytics tools for business intelligence and strategic decision making. Impacts of AI and tech on organizations and the industry as a whole.
HTM 5444 – Financial Management in Hospitality Services
Fundamentals of financial management as applied to hotel, restaurants, institutions, and similar service organizations.
Why Take These Courses?
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For UG students:
- Build leadership skills
- Gain business and technical knowledge
- Prepare for exciting careers in hospitality
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For professionals:
- Strengthen leadership skills and management expertise
- Gain competitive, tech-driven business skills
- Apply classroom knowledge directly to your career
Please contact Jackson Lassiter for more information.