Richard R. Perdue

Research area 

• Services Management and Innovation
• Resort Development and Management
• Strategic Planning

Research methods

• Quantitative and Qualitative Methods

Publications that best represent my research

• Shin, H., Perdue, R.R., and Pandelaere, M. (2019). Managing Customer Reviews for Value Co-Creation:  An Empowerment Theory Perspective. Journal of Travel Research, forthcoming. doi:10.1177/0047287519867138 [Publisher] [Google Scholar] *
  
• Shin, H., Perdue, R.R., and Kang, J. (2019). Front Desk Technology Innovation in Hotels: A Managerial Perspective. Tourism Management, 74, 310-318. doi:10.1016/j.tourman.2019.04.004 [Publisher] [Google Scholar] *
  
• Shin, H. and Perdue, R.R. (2019). Self Service Technology Research: A Bibliometric Co-Citation Visualization Analysis. International Journal of Hospitality Management, 80, 101-112. doi:10.1016/j.ijhm.2019.01.012 [Publisher] [Google Scholar] *
  
• Crouch, G., Perdue, R.R., and Del Chiappa, G.. (2019). International Convention Tourism: A Choice Modelling Experiment of Host City Competition. Tourism Management, 71, 530-542. doi:10.1016/j.tourman.2018.10.002 [Publisher] [Google Scholar] *
  
• Shin, H., Lee, H., and Perdue R.R. (2018). The Congruity Effects of Commercial Brand Sponsorship in a Regional Event.  Tourism Management, 67, 168-179. doi:10.1016/j.tourman.2018.01.016 [Publisher] [Google Scholar] *
  
• Soulard, J., Knollenberg, W., Boley, B., Perdue, R., and McGehee, N.G. (2018). Social Capital and Destination Strategic Planning. Tourism Management, 69, 189-200. doi:10.1016/j.tourman.2018.06.011 [Publisher] [Google Scholar] *
  

* Pamplin elite list journal

Undergraduate

• HTM 2464: Introduction to Service
• HTM 4514: Hospitality Market Data Analysis
• HTM 4984: Special Topics:  Certification in Hotel Industry Analytics (CHIA)

Graduate

• HTM 6464: Research Foundations in Hospitality and Tourism Management
• HTM 6524: Seminar in Tourism Management Research 

• Hakseung Shin

Conferences

• Travel and Tourism research Association International Conference (TTRA)
• International Academy for the Study of Tourism 

Invited Talks

• Perdue, R.R. (2015).  Academic Careers in Tourism.  Invited Panelist, Academic Roundtable, Annual Conference of the Travel and Tourism Research Association, Portland OR.   
• Perdue, R.R. (2015).  Publishing in the Tourism Literature.  Invited Panelist, International Academy for the Study of Tourism.  Rhodes, Greece.   
• Perdue, R.R. (2015). The Unintended Consequences of Impact Factors on Tourism Research:  Thoughts and Comments.  Invited Seminar Lecture, School of Hotel and Tourism Management, Hong Kong Polytechnic University.    
• Perdue, R.R. (2014) Tourism Research Innovations and Futures.  Invited Keynote Presentation. Global Tourism and Hospitality Conference and Asia Tourism Forum.  Hong Kong.   
• Perdue, R.R. (2014).  Tourism and the Chinese Dream:  Conference Observations.  Invited Conference Rapporteur Presentation.  Tourism and The Chinese Dream Conference, Griffith University, Gold Coast Australia  
• Perdue, R.R. (2014) Visiting Research Scholar, Faculty of Economics, University of Ljubljana, Slovenia
• Perdue, R.R. (2014) Visiting Jim Whyte Research Fellow, Faculty of Business, Economics, and Law, University of Queensland, Brisbane Australia 
  
• Perdue, R.R. (2013). Research and Publishing.  Invited panelist, 18th Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Seattle, WA.   
• Perdue, R.R. (2013).  Research Futures in Tourism.  Invited panelist, Biennial Conference of the International Academy for the Study of Tourism,  Algarve, Portugal.   
• Perdue, R.R. (2013).  Research Careers in Hospitality and Tourism Management.  Invited Keynote Panelist – World Research Summit for Hospitality and Tourism.  Hong Kong.  
• Perdue, R.R. (2013).  Myths in Assessing Research Productivity.  Invited presentation.  Myths of Tourism Conference,  Zadar Croatia  
• Perdue, R.R. (2012) Research that Matters:  Perspectives on the Industry – Academic Systems of Priorities.  Invited Keynote Speaker.  Asia Pacific Meeting of the Travel and Tourism Research Association.  Kuala Lumpur, Malaysia.   
• Perdue, R.R. (2012) Strategic Planning for Destination Competitiveness:  Issues and Concerns from the Virginia Tourism Corporation Experience”.  Invited Keynote Presentation. European Conference of the Travel and Tourism Research Association, Bilbao Spain  
• Perdue, R.R. (2012) Future of Tourism Education and Research:  Opportunities and Challenges.  Invited Panelist and Session Chair. 2nd Interdisciplinary Tourism Research Conference and 6th Graduate Research Conference, Fetihye Turkey,   
• Perdue, R.R. (2012) International Journal and Research Development.  Invited Panelist. TOSOK Conference – Ulsan Korea.   
• Perdue, R.R. (2012) Research Dissemination:  Getting the Word Out to Scholars, Industry and the Media.  Invited Keynote Presentation.  Council on Australian Tourism and Hospitality Education.  Melbourne Australia  
• Perdue, R.R. (2012) Examining Structural Change and Citation Systems.  Invited Research Seminar, Griffith University, Gold Coast, Australia  
• Perdue, R.R. (2012) Examining Structural Change and Citation Systems.  Invited Research Seminar, University of Wollongong, Wollongong Australia  
• Perdue, R.R. and Crouch G.I. (2011) Examining Structural Change in Tourism Research Environments.  Invited Keynote Presentation – World Research Summit for Hospitality and Tourism.  Hong Kong.   
• Perdue, R.R. (2011) Research Environments and Structures.  Invited lecture – Michigan State University.   
• Perdue, R.R. and Crouch, G.I. (2011).  Tourism Research Journal Ranking Systems:  Differences and Implications.  Invited Keynote Presentation – International Association of Scientific Experts in Tourism.  Barcelona, Spain.   
• Perdue, R.R. (2011) Tourism Curricula in an Era of Change.  Invited Keynote Presentation.  Tourism Education Futures Initiative Conference, Philadelphia, PA   
• Perdue, R.R. (2010). Invited Doctoral Colloquium Presentation:  Academic Survival:  Things I wish I had known.  ATLAS Doctoral Colloquium.  Lemoses, Cyprus.  
• Perdue, R.R. (2010). Academic and Scholarly Perspectives on the Business of Hospitality and Tourism.  Invited Lecture - Faculty of Management and Economics.  Cyprus University of Technology, Lemesos Cypris   
• Perdue, R.R. (2010). Tourism Destination Strategy.  Invited Professor, International Tourism and Hospitality Academy at Sea, University of Zagreb, Croatia.   
• Perdue, R.R. (2010).  Research Structures and Guidelines. Invited Lecture – Oklahoma State University.   
• Perdue, R.R. (2010). Strategic Planning in Tourism Destinations, Invited Keynote Presentation, International Conference on Tourism Destination Development and Strategy, Ben Gurion University, Eilat Israel.   
• Perdue, R.R. (2010). Academic Research Careers.  Invited lecture – Penn State University.   
• Perdue, R.R. (2010). Guidelines and Suggestions for Academic Publishing:  Lessons from the Journal of Travel Research.  Invited Lecture - Arizona State University, March 2010.   
• Perdue, R.R. (2009).  Research Careers in Tourism.  Invited Lecture – Temple University.   

Professional Experiences

• Editor, Journal of Travel Research, 2002-2014
• Co-editor, Journal of Travel Research, 2000-2002, 2015-2016. 
• President,  Travel and Tourism Research Association, 2012
• Awards committee chair, Travel and Tourism Research Association, 2009, 2010
• Board of Directors member, Travel and Tourism Research Association, 2008 – 2009
• 2nd Vice President, Travel and Tourism Research Association, 2010
• 1st Vice President Travel and Tourism Research Association, 2011
• Board Chair, Travel and Tourism Research Association, 2013
• President, International Academy for the Study of Tourism, 2004-2008
• Secretary, International Academy for the Study of Tourism, 2000- 2004
• Board Chair, International Academy for the Study of Tourism, 2008 – 2012
• Board of Directors member, Virginia Hospitality and Tourism Association, 2014-2016
• Research Committee member, Colorado Tourism Board, 2000-2004
• Board of Directors member, Colorado Travel and Tourism Authority, 1997-2000
• Research Advisory Board member, California Office of Tourism, 1999-2000
• Tourism Advisory Board member, National Coastal Resources Research and Development Institute, 1990-1993
• Member, U.S. Travel and Tourism Administration Task Force on Accountability Research 1989

Education

• PhD, Department of Recreation, Park and Tourism Sciences, College of Agriculture, Texas A&M University, College Station, TX, 1981 

Honors and Awards

• Founders Award, Graduate Education and Graduate Student Research in HTM Conference – 2016
• Travel and Tourism Research Association Lifetime Achievement Award – 2015
• Leslie M. Reid Distinguished Alumni Award, Texas A&M University – 2004
• International Association of Scientific Experts in Tourism, elected member 2002
• Elected Fellow:  International Academy for the Study of Tourism 1998
• Charles R. Goeldner Research Excellence Award for best article in the Journal of Travel Research, Travel and Tourism Research Association 1995
• Special Certificate of Recognition for Contributions to the North Carolina Travel Industry, Office of the Governor, State of North Carolina - 1990

Grants

• McGehee, N.G. and Perdue, R.R., Enhancing the Competitiveness of the Virginia Tourism Industry Contrack Extension. Virginia Tourism Corporation ($83,508), 2010
• McGehee, N.G., Magnini, V., and Perdue, R.R. Enhancing the Competitiveness of the Virginia Tourism Industry:  A Blueprint for Strategic Planning and Development, Virginia Tourism Corporation ($56,536), 2009
  
• McGehee, N.G. and Perdue, R.R., Feasibility Study for a New River Valley Regional Tourism Organization.  Virginia Tourism Corporation. ($50,000), 2008
  
• Perdue, R.R., Understanding Market Sensitivity to Lift Ticket Prices at Vail Resorts, Inc. Vail Resorts, Inc. Broomfield, CO ($26,576), 2007
  

Previous Universities

• Associate Professor / Professor, Leeds College of Business, University of Colorado, Boulder, CO, 1990-2005
• Assistant Professor / Associate Professor, College of Forestry, North Carolina State University, Raleigh, NC, 1984-1990
• Assistant Professor, College of Education, University of Nebraska – Lincoln, Lincoln, NE, 1981-1984
• Instructor, Dept of Parks, Recreation and Tourism Sciences, Texas A&M University, College Station, TX, 1978-1981

Industry Experiences

• Market Consultant, Vail Resorts, Inc., 1993-2000

Destination

• Olympic Peninsula, Washington 

Food & Drink

• campfire cooking